Teaching our students new technologies & skills for the future:
This year Dr. Melodie Philhours and Ms. Abbi Siler are challenging their students to get out there and blog about their educational experience in business and marketing. During the Fall 2014 semester of Marketing Management, students are required to build, maintain and analyze their own personal blog with the intention of building a personal brand for themselves online. The blog can be a place to share their personal thoughts on the books and curriculum of their time in the Marketing Management class, as well as any other articles or information they find to be interesting.
As the semester progresses, we will be teaching these students how to review Google Analytics and their social networks to get the most out of their blog and how to apply some of these skills to a business marketing plan. We are very excited about the class and what our students share online.
As the semester progresses, we will be teaching these students how to review Google Analytics and their social networks to get the most out of their blog and how to apply some of these skills to a business marketing plan. We are very excited about the class and what our students share online.